Significant drop in terminations
Fewer warnings
Cautions reduction
Multiple sites transformed
A private sector insurer with large sales staff struggled with pervasive mis-selling despite strict enforcement measures. Traditional compliance mechanisms such as surprise audits and disciplinary actions proved profoundly ineffective: new and experienced employees alike engaged in rampant ongoing misconduct.
Key challenges
- Endemic mis-selling throughout the branch network 
- Workplace culture lacked moral constraints 
- Unethical sales practices normalized 
- Punitive compliance measures ignored 
The solution
Unified intelligence hub
Game-based research methods
Behavioral pattern analysis
Bias and emotion mapping
Science-driven strategy
Structural role modifiers
Tactical behavior interventions
Cultural transformation initiatives
1
Discovery and analysis
- Initiated Ethnolab sessions 
- Mapped behaviors 
- Identified key drivers 
2
Solution design
- Constructed frameworks 
- Calibrated interventions 
- Configured measurement tools 
3
Enterprise rollout
- Systematic deployment 
- Role implementation 
- Impact monitoring 
Operational Excellence
Significant terminations reduced
- Supported regulatory alignment 
- Ethical practices adopted 
- Revitalized culture 
Risk management
Warnings decreased
- Reinforced controls 
- Refined oversight practices 
- Sustained transformation 
Cultural shifts
Cautions down
- Instilled ethical norms 
- Broadened understanding 
- Supported long-term benefits 
Predictive insights
- Identifying risks before escalation 
Gamified training
- Reinforcing values through immersive learning 
Cultural evolution
- Embedding ethical practices globally 
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