Historical vs. forecasts trends
Growth projections
Market performance analysis
Pricing and sales tracking
The challenge
Enhancing global forecasting with scalable automation
A leading global manufacturer of medical devices, pharmaceuticals, and consumer packaged goods sought to enhance its forecasting capabilities. The company’s analytics team aimed to develop automated solutions to generate forecasts across 450+ country-category combinations, covering both value and volume. To ensure a comprehensive view, country, regional, and business heads needed to access these insights through interactive dashboards and presentations.
Key challenges
Utilizing multiple syndicated data sources effectively
Reducing manual effort in generating forecast numbers
Managing forecasts across 450+ country-category combinations
Presenting insights in an easily consumable format for decision-makers
The solution
Optimized market forecasting
Scalable forecasting
450+ forecasts
Automated predictions
High-accuracy models
Data-driven insights
Integrated data sources
Mapped market factors
Enhanced visibility
Implementation approach
1
Data processing
Harmonized data
Mapped external influences
Applied market insights
2
Data modeling
Autocast forecasting
Time-series models
Best-fit selection
3
Validation and use
Accuracy checks
Business refinements
Tableau insights
The impact
Driving growth with data and automation
Accurate forecasting
Growth trends
Forecast vs. actuals
Identified weak markets
Market insights
Pricing vs. sales tracking
Regional performance
Data-driven decisions
Tech advantage
Autocast forecasting
Tableau visualization
Enhanced engagement
Looking ahead
Enhanced AI models
Further refine forecasting accuracy
Deeper market insights
Expand regional performance tracking
Seamless Integration
Improve dashboard accessibility