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Case Studies

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Unify customer data for a 360° view

Unify customer data for a 360° view

Unify customer data for a 360° view

How Dcrypt’s fuzzy matching enhanced accuracy and expanded coverage

How Dcrypt’s fuzzy matching enhanced accuracy and expanded coverage

Improved candidate tracking processes

Refined matching outcomes

Greater process consistency

Insights powered by data

The challenge

Breaking barriers in data matching

One of the enterprises in credit information and information management services aimed to develop a sophisticated algorithm to accurately link names and addresses across multiple datasets. The goal was to enhance match accuracy while minimizing misclassification rates, ultimately driving measurable performance improvements.

Key challenges

  • Data mismatches across sources

  • Sought to reduce false matches

  • Needed standardization for a unified view

  • Required efficient handling of large datasets

The solution

Data standardization and structuring

Advanced matching

Fuzzy matching with Levenshtein and tokens

Better precision and detection range

Heuristics-based scoring

Data processing

Standardizes data

Segments addresses

Ensures consistency

Implementation approach

1

Standardization

  • Formats data

  • Prepares for fuzzy matching

  • Removes inconsistencies

2

Address matching

  • Verifies names

  • Filters by postcode

  • Matches maximum results

3

Optimized output

  • Scores and ranks matches

  • Selects best matches

  • Enhances accuracy

The impact

Improved precision and comprehensiveness

Wider coverage

  • Identified previously overlooked data

  • Improved inputs to credit rating processes

  • Tracked a larger pool of candidates

Higher accuracy

  • Matching up

  • Demonstrated upward movement

  • Minimized likelihood of errors

Improved operational outcomes

  • Timely and consistent matches

  • Improved process effectiveness

  • More informed decision-making

Looking ahead

Further accuracy gains

  • Continuously refining matching algorithms

Scalability and expansion

  • Enhancing systems to handle larger datasets

Advanced AI integration

  • Leveraging AI for smarter data processing

All rights reserved © 2025 Fractal Analytics Inc.

Registered Office:

Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063

CIN : U72400MH2000PLC125369

GST Number (Maharashtra) : 27AAACF4502D1Z8

All rights reserved © 2025 Fractal Analytics Inc.

Registered Office:

Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063

CIN : U72400MH2000PLC125369

GST Number (Maharashtra) : 27AAACF4502D1Z8

All rights reserved © 2025 Fractal Analytics Inc.

Registered Office:

Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063

CIN : U72400MH2000PLC125369

GST Number (Maharashtra) : 27AAACF4502D1Z8