500
cases deployed at scale
15
model development
The challenge
Enhance customer value sustainably
The bank faced declining customer engagement and satisfaction. To strengthen these relationships, they seeked a solution that enhances trust, personalizes interactions, improves service quality, and overcomes limitations of bespoke models in a timely and compliant manner.
Key challenges
Build trust and personalize interactions
Reverse declining customer relationships
Enhance service quality to exceed expectations
Overcome bespoke model limits—fast and compliant
The solution
Scalable personalization framework
Improve customer engagement with AI personalization
Scalable deployment
End-to-end framework
Optimized conversations
Drive customer engagement and loyalty
Optimized timing
Personalized conversations
Enhanced customer self-service
Implementation approach
1
Model development
Customer 360
Automated modeling
Feature engineering
2
Model validation
Risk assessment
Regulatory compliance
Model validation
3
Model deployment
Frontline integration
System orchestration
Pipeline automation
The impact
Results that spoke
Model efficiency
95% time reduction
Data and regulatory compliance
Transformed customer relationships
Enhanced relationships
Boosted revenue growth
Increased customer loyalty
Improved customer satisfaction
Strong business impact
Accelerated time-to-market
Optimized resource allocation
Strengthened market position
