phi design system
phi design system
The phi design system is an ambitious attempt to make
decision-making intuitive and effortless
The phi design system is an ambitious attempt to make
decision-making intuitive and effortless
phi is a design system for the world of data analytics and AI
phi is a design system for the world of data analytics and AI
1
Why phi is different from other design systems?
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Most design systems focus on websites and applications. However, at Fractal we created Phi to solve complex problems and tell simple, powerful data stories.
1
Why phi is different from other design systems?
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Most design systems focus on websites and applications. However, at Fractal we created Phi to solve complex problems and tell simple, powerful data stories.
1
Why phi is different from other design systems?
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Most design systems focus on websites and applications. However, at Fractal we created Phi to solve complex problems and tell simple, powerful data stories.
2
Who uses phi?
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Phi design system is created to democratize good design for data analytics organizations and to our own 4000 data consultants at Fractal.
2
Who uses phi?
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Phi design system is created to democratize good design for data analytics organizations and to our own 4000 data consultants at Fractal.
2
Who uses phi?
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Phi design system is created to democratize good design for data analytics organizations and to our own 4000 data consultants at Fractal.
3
phi experience library
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
The experience library provides reusable UI/UX controls, components and templates to craft simple and consistently good data stories.
3
phi experience library
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
The experience library provides reusable UI/UX controls, components and templates to craft simple and consistently good data stories.
3
phi experience library
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
The experience library provides reusable UI/UX controls, components and templates to craft simple and consistently good data stories.
3
phi research toolkit
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Phi research toolkit is a user research framework designed to understand end user’s needs and frame data problems from a user’s perspective.
3
phi research toolkit
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Phi research toolkit is a user research framework designed to understand end user’s needs and frame data problems from a user’s perspective.
3
phi research toolkit
Product components
Cross-platform compatibility
Enterprise-grade connectors
System-wide integration
Streamlined workflows
Seamless data flow
Phi research toolkit is a user research framework designed to understand end user’s needs and frame data problems from a user’s perspective.
Why did we call our design system “phi’?
1
phi is the symbol for golden ratio- used in our design system to make things visually pleasing
2
phi is also an irrational number – metaphorically represents our irrational nature to make decisions
3
phi helps to design for users making decisions with data
Report
Getting your Design system Right, Forrester Report, 2020
Before creating a design system, fractal analytics’ behavioral science and design leadership team embedded itself in projects to learn the challenges of applying design practices in an analytics and data science context. The design system’s ui components —including 40-plus different chart components —are accessible in figma but also in tools that data analysts and business analysts use, like Power Bi.
Want to talk more about humanizing AI?
Want to talk more about humanizing AI?
Get in touch
Get in touch
Get in touch
Recognition and achievements
Select Fractal accolades
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA, Canada, Australia, and the UK.
Recognition and achievements
Select Fractal accolades
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA, Canada, Australia, and the UK.
Recognition and achievements
Select Fractal accolades
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA, Canada, Australia, and the UK.
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