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Health Next Best Action

Fractal Next Best Action
in healthcare

Fractal Next Best Action
in healthcare

Leverage GenAI to automate Health Care Professional (HCP) engagement, optimize sales, and drive higher conversion rates across channels.

Leverage GenAI to automate Health Care Professional (HCP) engagement, optimize sales, and drive higher conversion rates across channels.

Transform HCP engagement with
AI-powered personalization

Boost efficiency and conversion with consolidated data and insights

1

Deliver relevant, context-aware information

1

Deliver relevant, context-aware information

1

Deliver relevant, context-aware information

2

Optimize outreach timing based on engagement segments

2

Optimize outreach timing based on engagement segments

2

Optimize outreach timing based on engagement segments

3

Identifies key HCPs based on prescribing behavior and call notes

3

Identifies key HCPs based on prescribing behavior and call notes

4

Target HCPs through preferred channels and real-time availability

4

Target HCPs through preferred channels and real-time availability

3

Identifies key HCPs based on prescribing behavior and call notes

3

Identifies key HCPs based on prescribing behavior and call notes

4

Target HCPs through preferred channels and real-time availability

4

Target HCPs through preferred channels and real-time availability

Combine GenAI and real-time data with Fractal’s Next Best Action, to help sales teams engage the right HCPs, at the right time with the right message 

Turn every HCP touchpoint into a
strategic opportunity

Deliver tailored HCP engagement that turns insights into action and increases revenue

1

Turn deep, data-driven HCP insights into timely, high-conversion actions

1

Turn deep, data-driven HCP insights into timely, high-conversion actions

2

Drive better conversations and faster conversions with AI-guided next-best actions 

2

Drive better conversations and faster conversions with AI-guided next-best actions 

2

Drive better conversations and faster conversions with AI-guided next-best actions 

3

Maximize commercial impact with GenAI-driven, personalized HCP engagement across every channel 

Personalize HCP engagement
with Next Best Action

Drive deeper HCP engagement with tailored interactions. Deliver the right message to
the right person at the right time—through the right channel

1

Who to engage

Identifies key HCPs using prescribing behavior and call notes

1

Who to engage

Identifies key HCPs using prescribing behavior and call notes

1

Who to engage

Identifies key HCPs using prescribing behavior and call notes

2

What to share

Delivers relevant, context-aware content tailored to each HCP

2

What to share

Delivers relevant, context-aware content tailored to each HCP

2

What to share

Delivers relevant, context-aware content tailored to each HCP

3

How to reach them

Adapts to channel preferences and real-time availability

3

How to reach them

Adapts to channel preferences and real-time availability

4

When to engage

Optimizes timing based on communication segments and behavior patterns

4

When to engage

Optimizes timing based on communication segments and behavior patterns

3

How to reach them

Adapts to channel preferences and real-time availability

3

How to reach them

Adapts to channel preferences and real-time availability

4

When to engage

Optimizes timing based on communication segments and behavior patterns

4

When to engage

Optimizes timing based on communication segments and behavior patterns

Maximize every outcome with
tailored engagement

Drive higher sales and growth with timely, targeted, and effective interactions

Customization and flexibility

Future-proof systems with seamless integration and scalable customization

Customization and flexibility

Future-proof systems with seamless integration and scalable customization

Customization and flexibility

Future-proof systems with seamless integration and scalable customization

Transparent white-box solutions

Deploy on client-cloud with explainable, auditable AI recommendation

Transparent white-box solutions

Deploy on client-cloud with explainable, auditable AI recommendation

Transparent white-box solutions

Deploy on client-cloud with explainable, auditable AI recommendation

Third-party data onboarding

Integrate third-party data and deliver actionable insights across vendor channels

Third-party data onboarding

Integrate third-party data and deliver actionable insights across vendor channels

Third-party data onboarding

Integrate third-party data and deliver actionable insights across vendor channels

Long-term cost saving

Minimize costs through efficiency and reduce dependency

Long-term cost saving

Minimize costs through efficiency and reduce dependency

Long-term cost saving

Minimize costs through efficiency and reduce dependency

Unlock smarter HCP engagement

Unlock smarter HCP engagement

Recognition and achievements

Select Fractal accolades

Named leader

Customer analytics service provider Q2 2025

Representative vendor

Customer analytics service provider Q1 2021

Great Place to Work

8th year running. Certifications received for India, USA, Canada, Australia, and the UK.

Recognition and achievements

Select Fractal accolades

Named leader

Customer analytics service provider Q2 2025

Representative vendor

Customer analytics service provider Q1 2021

Great Place to Work

8th year running. Certifications received for India, USA, Canada, Australia, and the UK.

Recognition and achievements

Select Fractal accolades

Named leader

Customer analytics service provider Q2 2025

Representative vendor

Customer analytics service provider Q1 2021

Great Place to Work

8th year running. Certifications received for India, USA, Canada, Australia, and the UK.