The Problem

2 days average time to respond to MI-related queries
A global manufacturer was experiencing slow response times for market intelligence-related queries and report requests. The MI team was struggling to find and analyze data about market trends and competition from various sources and documents. A significant amount of the team’s time was spent filtering and tagging relevant content.

100+ MI team members

5000+ MI queries and reports per month

50% avg time spent collating information

40% delayed responses to MI queries

The Solution

We implemented Senseforth Knowledge Assist solution to ingest thousands of articles and documents on market trends and competition. The solution provides a chat interface to the market intelligence team and retrieves information in seconds. It was fine-tuned to understand market intelligence-related terms in context, collating information from multiple sources and summarizing it. The solution also automated the filtering and tagging of content.

The Impact

40%

Productivity improvement

50%

Faster response to MI queries

80%

Automation in filtering and tagging

85%

Accuracy in reponses

8 Weeks

Implementation time

$3 MIL

Projected savings per year
40%
Productivity improvement
50%
Faster response to MI queries
80%
Automation in filtering and tagging
85%
Accuracy in reponses
8 Weeks
Implementation time
$3 MIL
Projected savings per year

Enable better decision making