Fractal Analytics partners with KNIME to accelerate institutionalization of analytics for its Fortune 500 clients

Published By : MarketWatch

San Mateo, CA, (August 9, 2016) 

Fractal Analytics (, a leading provider of analytics, announced today that it is now a strategic partner of KNIME®, a leading open solutions analytics platform for data-driven innovation. This partnership will enable Fractal Analytics to accelerate its clients’ journey towards institutionalizing analytics with speed, accuracy and scale on its Centralized Analytics Environment (CAE), a collaborative workbench that has been built on the KNIME Server.

KNIME has been recognized as a ‘Leader’ in the Gartner Magic Quadrant for Advanced Analytics Platforms, 2015 and 2016. The KNIME Analytics Platform provides a workflow-based approach to develop and execute complex models, rich set of connectors to a variety of external data sources, visualization tools, and seamless integration with open source statistical programming languages such as R and Python.

“Our partnership with KNIME is making CAE more scalable and powerful. Through CAE we are now able to deploy solutions scaled across multiple geographies, business lines and functional areas nearly 50% faster.” said Pranay Agrawal, Co-founder and Chief Commercial Officer, Fractal Analytics.

CAE is a collaborative workbench with inbuilt workflows from data integration to model implementation using artificial intelligence and machine learning techniques. CAE has been developed to provide solutions for industry specific use cases e.g. Marketing Mix Modeling using Hierarchical Bayesian Regression, insurance claims management using both structured and unstructured data, demand forecasting for CPG etc.

About Fractal Analytics

Fractal is a strategic analytics partner to some of the most admired Fortune 500 companies globally and helps them gain competitive advantage through deep understanding of consumers and better data driven decisions. Fractal Analytics delivers insight, innovation and impact through advanced analytics, deep learning and visual storytelling.

Fractal has offices across 13 global locations including the United States, UK and India and has been named a “Cool Vendor in Analytics” and a “Vendor to watch” by research advisor Gartner. Fractal is privately held with investors including Khazanah and TA Associates.