10%-15% increase in the overall model accuracy resulting in a higher cross-sell ratio (from 1.2%)


Commercial banking

The banking sector will be one of the most critical players in the post COVID-19 world and has the power and responsibility to orchestrate a strong global response to the emerging economic implications. Banks are now starting to move beyond just ensuring business continuity and are beginning to develop new capabilities to guide customers, partners, and the larger society through the crisis and beyond.

To navigate through these challenging times, we recommend initiatives to support customers, manage the business, reinforce confidence in the organization, and support in strengthening the economy and society.

Customer challenges

Expected business impact​

Success stories


Fortune 50 Bank Deploys Custom Customer Genomics Framework to Improve Intelligence and Strategic Decision-Making

Retail, Payments

A leading private bank leverages behavioral sciences to improve delinquency resolution

Success metrics

Key areas of expertise

Targeted In-house Solutions

Google cloud services​ used

Google Cloud services Big Query


Google Cloud services compute engine

Compute Engine

Google Cloud services Cloud Storage

Cloud Storage

Google Cloud services Cloud Composer

Cloud Composer

Google Cloud services Cloud SQL

Cloud SQL


AI Platform Notebook


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