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Salesforce

Fractal is a Salesforce Select partner

Fractal is a Salesforce Select partner

We are a trusted AI partner for our Fortune 500 clients in their Agentic AI transformation to transition CRM from a system of insights to a system of action.

We are a trusted AI partner for our Fortune 500 clients in their Agentic AI transformation to transition CRM from a system of insights to a system of action.

5+

Industries Served

6+

Salesforce Clouds Covered

5+

Industries Served

6+

Salesforce Clouds Covered

Fractal is a Salesforce Select partner

We are a trusted AI partner for our Fortune 500 clients in their Agentic AI transformation to transition CRM from a system of insights to a system of action.

5+

Industries Served

6+

Salesforce Clouds Covered

5+

Industries Served

6+

Salesforce Clouds Covered

CRM has evolved.
Customer action has not.

CRM has evolved.
Customer action has not.

Fragmented data, complex integrations, and manual workflows continue to widen the gap between
customer insight and business value.

Fragmented data, complex integrations, and manual workflows continue to widen the gap between customer insight and business value.

Current industry
SYSTEM OF RECORD

Humans drive the CRM

  • Reps log activity; CRM stores it

  • Campaigns built in weeks, executed in batches

  • Campaigns built in weeks, executed in batches

  • Service reps search for answers across tools

  • Dashboards inform, humans decide and act

  • Insights cascade through layers of analysts

Fractal's solution
SYSTEM OF ACTION

Agents drive the CRM with HITL

  • Agents observe signals and trigger workflows

  • Campaigns built, launched and optimized in hours

  • Service resolved real-time via in-the-flow knowledge

  • Decisions are made and executed in real time

  • Insights are delivered as actions, not reports

Salesforce expertise built for intelligent transformation

Fractal combines deep domain, data and agentic AI expertise with Salesforce capabilities to deliver trusted, connected, and outcome-driven solutions, across all industries.

Salesforce expertise built for intelligent transformation

Salesforce expertise built for intelligent transformation

Fractal combines deep AI and analytics expertise with Salesforce capabilities to deliver trusted, connected, and outcome-driven solutions.

Fractal combines deep AI and analytics expertise with Salesforce capabilities to deliver trusted, connected, and outcome-driven solutions.

Fractal's offerings

AI-led, agentic CRM transformation

Bring Fractal’s AI and analytics expertise into Salesforce to enable smarter decisions, automate workflows, and improve business outcomes.

Enterprise-grade governance and trust

Build on security-first AI architectures and governance frameworks designed for complex, regulated industries.

Enterprise-grade governance and trust

Build on security-first AI architectures and governance frameworks designed for complex, regulated industries.

Multi-cloud delivery

Deliver connected experiences across Salesforce Data, Sales, Service, Marketing, and Commerce Clouds, tailored to industry and business needs.

Multi-cloud delivery

Deliver connected experiences across Salesforce Data, Sales, Service, Marketing, and Commerce Clouds, tailored to industry and business needs.

Seamless enterprise integration

Connect Salesforce with core business systems through scalable integration architectures that unify data, insights, and workflows.

Seamless enterprise integration

Connect Salesforce with core business systems through scalable integration architectures that unify data, insights, and workflows.

Leadership

Rahul Kamat

Salesforce Practice Head

FAQs

FAQs

Recognition and achievements

Select Fractal accolades

Leader

The Forrester Wave: Customer Analytics Services Q2, 2025

Representative vendor

Gartner Hype Cycle for Consumer Goods, 2026

Great Place to Work

Great Place to Work® across four regions: India (9th year), USA (5th year), UK (5th year) and UAE (2nd year)

Recognition and achievements

Select Fractal accolades

Leader

The Forrester Wave: Customer Analytics Services Q2, 2025

Representative vendor

Gartner Hype Cycle for Consumer Goods, 2026

Great Place to Work

Great Place to Work® across four regions: India (9th year), USA (5th year), UK (5th year) and UAE (2nd year)