Accelerate profit-driving decisions from weeks to minutes
AI-powered decisioning for fast-moving CPG eCommerce teams to stay ahead of availability, discovery, and media volatility effortlessly.
Accelerate profit-driving decisions from weeks to minutes
AI-powered decisioning for fast-moving CPG eCommerce teams to stay ahead of availability, discovery, and media volatility effortlessly.
Signing up design clients. Act now; limited spots.
Trusted by Fortune 500s for 25+ years
Signing up design clients. Act now; limited spots.
Trusted by Fortune 500s for 25+ years
Managing eCommerce is Brutal
Managing eCommerce is Brutal
Profits decline while decisions lag
Profits decline while decisions lag
• Buy box gone
• Media wasted
• Customers lost
Buy box gone
Buy box gone
Media wasted
Media wasted
Customers lost
Customers lost
Decisions lag due to manual processes
Decisions lag due to manual processes
Cogentiq eCommerce
Cogentiq eCommerce
Make eCommerce decisions in minutes, not weeks
Make eCommerce decisions in minutes, not weeks
Cogentiq eCommerce unifies customer, supply, media data and teams to enable faster decisioning cycles
Drive profitable eCommerce decisions with connected foresight
1
Anticipate issues before sales are impacted
Proactively identify risks across online availability and conversion, before they affect profit.
2
Surface the right corrective decisions
Pinpoint high-impact actions backed by real-time data and clear business context.
2
Surface the right corrective decisions
Pinpoint high-impact actions backed by real-time data and clear business context.
3
Coordinate action across teams
Align supply chain, media, and digital shelf teams to act quickly and in sync.
3
Coordinate action across teams
Align supply chain, media, and digital shelf teams to act quickly and in sync.
What makes us unique?
What makes us unique?
Cogentiq eCommerce is designed for speed and control
1
AI-enabled
To drive faster outcomes
2
Controlled
Client-defined guardrails for transparent & auditable decisions
3
Adaptable
The system self-optimizes based on what worked and why
4
Light touch
Live in a few weeks, only using your Amazon data
Our experts
Prabal Chaudhri
Head, CPG Products
Prabal Chaudhri
Head, CPG Products
Sumith Balagangadharan
CTO
Sumith Balagangadharan
CTO
Anshu Aggarwal
Head Digital Commerce
Anshu Aggarwal
Head Digital Commerce
Jessica Halper
Product Strategy
Jessica Halper
Product Strategy
Jamie Podhaizer
Product Marketing
Jamie Podhaizer
Product Marketing
Ganesh Subramaniam
Principal Product Manager
Ganesh Subramaniam
Principal Product Manager
Shreya Shah
Head of Design
Shreya Shah
Head of Design
Ankur Shrimali
Product Manager & Amazon SME
Ankur Shrimali
Product Manager & Amazon SME
See how faster, smarter decisions drive measurable eCommerce profit.
See how faster, smarter decisions drive measurable eCommerce profit.
Recognition and achievements
Select Fractal accolades
Named leader
Customer analytics service provider Q2 2025
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
9th year running. Certifications received for India, USA, UK, and UAE
Recognition and achievements
Select Fractal accolades
Named leader
Customer analytics service provider Q2 2025
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
9th year running. Certifications received for India, USA, UK, and UAE
Registered Office:
Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063
Phone: +91 22 6850 5800
Email: investorrelations@fractal.ai
CIN : L72400MH2000PLC125369
GST Number (Maharashtra) : 27AAACF4502D1Z8
Registered Office:
Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063
Phone: +91 22 6850 5800
Email: investorrelations@fractal.ai
CIN : L72400MH2000PLC125369
GST Number (Maharashtra) : 27AAACF4502D1Z8
Signing up design clients. Act now; limited spots.
Trusted by Fortune 500s for 25+ years
