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Cogentiq Innovation

Cogentiq ecommerce by Fractal Analytics

Catalyze Innovation:
White space to shelf in less than 6 months

AI-powered decisioning and intelligence designed to fast-track breakthrough innovation, reduce operational friction, and eliminate wasted resources.

Cogentiq ecommerce by Fractal Analytics

Catalyze Innovation:
White space to shelf in less than 6 months

AI-powered decisioning and intelligence designed to fast-track breakthrough innovation, reduce operational friction, and eliminate wasted resources.

  • Signing up design clients. Act now; limited spots.

  • Trusted by Fortune 500s for 25+ years

  • Signing up design clients. Act now; limited spots.

  • Trusted by Fortune 500s for 25+ years

Bringing innovation to market is exhausting

Bringing innovation to market is exhausting

Profit suffers while decisions and stage gates lag

Profit suffers while decisions and stage gates lag

• First Mover Advantage Gone

• Money & People Resources Drained

• Customers lost

First mover advantage gone

First mover advantage gone

Money and people resources drained

Money and people resources drained

Customers lost

Customers lost

Decisions lag due to manual processes and hand-offs

decisioning cycle-weeks
decisioning cycle-weeks

Decisions lag due to manual processes
& hand-offs

Cogentiq Innovation

Cogentiq Innovation

Catalyze white space-to-launch with human-centric Al

Catalyze white space-to-launch with human-centric Al

The cycle of taking decisions for CPG industries
The cycle of taking decisions for CPG industries

Our experts

Prabal Chaudhri

Head, CPG Products​

Prabal Chaudhri

Head, CPG Products​

Sumith Balagangadharan

CTO

Sumith Balagangadharan

CTO

Jessica Halper

Product Strategy

Jessica Halper

Product Strategy

Jamie Podhaizer

Head, Innovation & Product Marketing

Jamie Podhaizer

Head, Innovation & Product Marketing

Kapil Paniker

Principal Product Manager

Kapil Paniker

Principal Product Manager

Shreya Shah

Head of Design

Shreya Shah

Head of Design

See how faster, smarter decisions drive measurable eCommerce profit.

See how faster, smarter decisions drive measurable eCommerce profit.

Recognition and achievements

Select Fractal accolades

Named leader

Customer analytics service provider Q2 2025

Representative vendor

Customer analytics service provider Q1 2021

Great Place to Work

9th year running. Certifications received for India, USA, UK, and UAE

Recognition and achievements

Select Fractal accolades

Named leader

Customer analytics service provider Q2 2025

Representative vendor

Customer analytics service provider Q1 2021

Great Place to Work

9th year running. Certifications received for India, USA, UK, and UAE

All rights reserved © 2026 Fractal Analytics Inc.

Registered Office:

Level 7, Commerz II, International Business Park, Oberoi Garden City,
Off W. E. Highway Goregaon (E), Mumbai - 400063, Maharashtra, India.

CIN : L72400MH2000PLC125369

GST Number (Maharashtra) : 27AAACF4502D1Z8

All rights reserved © 2026 Fractal Analytics Inc.

Registered Office:

Level 7, Commerz II, International Business Park,
Oberoi Garden City, Off W. E. Highway Goregaon (E),
Mumbai - 400063, Maharashtra, India.

CIN : L72400MH2000PLC125369

GST Number (Maharashtra) : 27AAACF4502D1Z8

  • Signing up design clients. Act now; limited spots.

  • Trusted by Fortune 500s for 25+ years