The rapid adoption of new technologies during the pandemic has opened up a wealth of avenues for Route to Market (RTM) strategies.

While some CPGs have begun to adapt to this changing landscape, concerns still remain across the industry around a lack of connectivity within the ecosystem.

Download our latest whitepaper to discover how to approach new key supply chain issues, and find out the value of a cross-functional approach to RTM.

Intelligence, Agility, and Trust.

To achieve synchronicity in digital decision making, there are three key components that must work in harmony:

RTM 2.0

Intelligence

Information captured, harmonized, synthesized and presented without data gaps is intelligence delivered.

RTM 2.0

Trust

Trust is important in maintaining relationships between departments and stakeholders, as well as customers and clients.

RTM 2.0

Agility

Agility doesn’t simply mean faster decisions and actions but reducing the information gap between them. Decision-making – without delay.

RTM 2.0

Intelligence

Information captured, harmonized, synthesized and presented without data gaps is intelligence delivered.

RTM 2.0

Agility

Agility doesn’t simply mean faster decisions and actions but reducing the information gap between them. Decision-making – without delay.

RTM 2.0

Trust

Trust is important in maintaining relationships between departments and stakeholders, as well as customers and clients.

Want to find out what RTM 2.0 could do for your business?

Download the whitepaper

Find the frameworks you need to transform your RTM strategy.

RTM 2.0
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Meet our experts

RTM 2.0
Ritesh Thakur

Principal consultant

RTM 2.0
Sagar Shah

Client Partner

RTM 2.0
Shivani Gupta

Senior Project Manager

RTM 2.0
Tanay Kumar

Senior Consultant

RTM 2.0
Vishranth Chandrashekhar

Senior Consultant