You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
You're seeing our fresh new design! We're updating the rest of the pages, as part of our site-wide redesign
Enhance customer experience and sales
Enhance customer experience and sales
16 years of global MMM experience across industry verticals
16 years of global MMM experience across industry verticals
Make data-driven decisions for smarter marketing
Stronger marketing strategies based on complete market insights
Lacking the insights to truly understand customer behavior?
Struggling to unify marketing efforts with fragmented data?
Struggling to track conversion touchpoints and optimize media mix?
Smarter marketing. Bigger impact. Powered by AI
360° view of customer interactions across media and campaigns
Track all customer touchpoints, interactions and results with
Integrated Marketing Effectiveness
Driving value through Integrated Marketing Effectiveness
Transforming marketing strategies with AI
Identify top channels, spends and optimize marketing for ROI with AI insights.
1
Expansion for CPG
Reach new markets effectively with greater data-driven insights
1
Expansion for CPG
Reach new markets effectively with greater data-driven insights
1
Expansion for CPG
Reach new markets effectively with greater data-driven insights
2
Anticipate trends in retail
Predictive planning and demand forecasting based customer trends
2
Anticipate trends in retail
Predictive planning and demand forecasting based customer trends
2
Anticipate trends in retail
Predictive planning and demand forecasting based customer trends
3
Drive visits in e-commerce
Drive more visitor traffic with AI-powered, optimized outreach strategies
3
Drive visits in e-commerce
Drive more visitor traffic with AI-powered, optimized outreach strategies
3
Drive visits in e-commerce
Drive more visitor traffic with AI-powered, optimized outreach strategies
4
Personalized experience in gaming
Increase in-game and other purchases with great prompts
4
Personalized experience in gaming
Increase in-game and other purchases with great prompts
4
Personalized experience in gaming
Increase in-game and other purchases with great prompts
5
Automation in healthcare
Meet patient needs with AI automation designed for speed and scale
5
Automation in healthcare
Meet patient needs with AI automation designed for speed and scale
5
Automation in healthcare
Meet patient needs with AI automation designed for speed and scale
6
Focused targeting in insurance
Direct your marketing efforts towards highly profitable customers
6
Focused targeting in insurance
Direct your marketing efforts towards highly profitable customers
6
Focused targeting in insurance
Direct your marketing efforts towards highly profitable customers
7
Higher conversion in tech, media and telecom
Boost conversions and loyalty with AI-driven personalized digital campaigns
7
Higher conversion in tech, media and telecom
Boost conversions and loyalty with AI-driven personalized digital campaigns
7
Higher conversion in tech, media and telecom
Boost conversions and loyalty with AI-driven personalized digital campaigns
Modernize your marketing with
Integrated Marketing Effectiveness solutions
Driving value through Integrated Marketing Effectiveness
1
Marketing and media mix modeling
Discover if your media interactions deliver maximum ROI
1
Marketing and media mix modeling
Discover if your media interactions deliver maximum ROI
1
Marketing and media mix modeling
Discover if your media interactions deliver maximum ROI
2
Unified business growth drivers
Create a unified business plan by integrating data across all silos
2
Unified business growth drivers
Create a unified business plan by integrating data across all silos
2
Unified business growth drivers
Create a unified business plan by integrating data across all silos
3
Multi-touch attribution
Gain a complete view of your customer journey across all touchpoints
3
Multi-touch attribution
Gain a complete view of your customer journey across all touchpoints
3
Multi-touch attribution
Gain a complete view of your customer journey across all touchpoints
4
E-commerce business drivers
Discover how your campaigns drive sales and refine your strategy
4
E-commerce business drivers
Discover how your campaigns drive sales and refine your strategy
4
E-commerce business drivers
Discover how your campaigns drive sales and refine your strategy
5
Shopper marketing optimization
Gain individual-level insights to see how customers engage with your marketing
5
Shopper marketing optimization
Gain individual-level insights to see how customers engage with your marketing
5
Shopper marketing optimization
Gain individual-level insights to see how customers engage with your marketing
6
In-flight optimization
Track your KPIs in real-time and adjust to maximize your marketing returns
6
In-flight optimization
Track your KPIs in real-time and adjust to maximize your marketing returns
6
In-flight optimization
Track your KPIs in real-time and adjust to maximize your marketing returns
6
In-flight optimization
Track your KPIs in real-time and adjust to maximize your marketing returns
6
In-flight optimization
Track your KPIs in real-time and adjust to maximize your marketing returns
6
In-flight optimization
Track your KPIs in real-time and adjust to maximize your marketing returns
7
Marketing performance monitering
Dashboards to track business KPI'S across Market investment, Impressions delivered, Customer engagment, Equity, Consideration, Penetration, Sales
7
Marketing performance monitering
Dashboards to track business KPI'S across Market investment, Impressions delivered, Customer engagment, Equity, Consideration, Penetration, Sales
7
Marketing performance monitering
Dashboards to track business KPI'S across Market investment, Impressions delivered, Customer engagment, Equity, Consideration, Penetration, Sales
Marketing solutions
Every channel, every touchpoint—working as one
Fractal MINE Marketing Planning Platform
MINE - Fractal's marketing planning platform
How our solutions deliver results
How our solutions deliver results
Specialized tools that differentiate us
Specialized tools that differentiate us
1
Global experience across industries
Delivering impact across industries—from CPG to gaming to healthcare
1
Global experience across industries
Delivering impact across industries—from CPG to gaming to healthcare
1
Global experience across industries
Delivering impact across industries—from CPG to gaming to healthcare
2
Instant value for clients
Driving measurable impact from day one of our partnership
2
Instant value for clients
Driving measurable impact from day one of our partnership
2
Instant value for clients
Driving measurable impact from day one of our partnership
3
Collaborative and round the clock support
Collaborate, refine, and test ideas before transforming your marketing
3
Collaborative and round the clock support
Collaborate, refine, and test ideas before transforming your marketing
3
Collaborative and round the clock support
Collaborate, refine, and test ideas before transforming your marketing
4
Visibility across business
Receive a simplified and consolidated view of all your outputs in real-time
4
Visibility across business
Receive a simplified and consolidated view of all your outputs in real-time
4
Visibility across business
Receive a simplified and consolidated view of all your outputs in real-time
5
Flexible payment plans
We offer a wide variety of payment plans so you only pay for what you use
5
Flexible payment plans
We offer a wide variety of payment plans so you only pay for what you use
5
Flexible payment plans
We offer a wide variety of payment plans so you only pay for what you use
AI-powered marketing decisions
Better ROI
AI-powered marketing decisions
Better ROI
Connect with our experts today
Connect with our experts today
Connect with our experts today
Recognition and achievements
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
Recognition and achievements
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
Recognition and achievements
Named leader
Customer analytics service provider Q2 2023
Representative vendor
Customer analytics service provider Q1 2021
Great Place to Work
8th year running. Certifications received for India, USA,Canada, Australia, and the UK.
View full footer
View full footer
View full footer