The defining challenges shaping
retail today

The defining challenges shaping
retail today

Retail is under pressure—shifting demands and supply chain strains demand agility

Retail is under pressure—shifting demands and supply chain strains demand agility

1

Retail fraud costs billions

2

Loss of revenue due to overstocking and stockouts

3

Dynamic pricing and discounts are complex to manage

4

Delays and inefficiencies in logistics affect product availability

5

Lack of hyper-personalized recommendations lead to poor customer satisfaction rate

Drive growth. Deliver value

Drive growth. Deliver value

Elevate CX with scalable AI for disruptive environments

Elevate CX with scalable AI for disruptive environments

1

Customer analytics

  • AI-driven customer analytics suite

  • Personalized experiences

  • 360° customer insights

  • Unlock new revenue

1

Customer analytics

  • AI-driven customer analytics suite

  • Personalized experiences

  • 360° customer insights

  • Unlock new revenue

2

Merchandizing analytics

  • Insight-driven decisions

  • Smarter merchandising

  • Data-backed choices

2

Merchandizing analytics

  • Insight-driven decisions

  • Smarter merchandising

  • Data-backed choices

3

Supply chain analytics

  • Optimize distribution for efficiency and customer focus

  • Streamline operations for greater savings and value

  • Build a sustainable supply chain

3

Supply chain analytics

  • Optimize distribution for efficiency and customer focus

  • Streamline operations for greater savings and value

  • Build a sustainable supply chain

4

Store operations analytics

  • Drive sales and efficiency

  • Deliver a seamless in-store experience

  • Streamline operations for better results

  • Optimize resources without compromise

4

Store operations analytics

  • Drive sales and efficiency

  • Deliver a seamless in-store experience

  • Streamline operations for better results

  • Optimize resources without compromise

5

Retail media network

  • Leverage industry insights for success

  • Empower retailers with seamless control

  • Maximize revenue with AI-driven insights

  • Measure and refine campaigns effectively

  • Reach the right customers at the right time

5

Retail media network

  • Leverage industry insights for success

  • Empower retailers with seamless control

  • Maximize revenue with AI-driven insights

  • Measure and refine campaigns effectively

  • Reach the right customers at the right time

6

Competitive intelligence

  • Data-driven decisions

  • AI-powered competitive intelligence

  • Optimized pricing and merchandising

6

Competitive intelligence

  • Data-driven decisions

  • AI-powered competitive intelligence

  • Optimized pricing and merchandising

3

Supply chain analytics

  • Optimize distribution for efficiency and customer focus

  • Streamline operations for greater savings and value

  • Build a sustainable supply chain

5

Retail media network

  • Leverage industry insights for success

  • Empower retailers with seamless control

  • Maximize revenue with AI-driven insights

  • Measure and refine campaigns effectively

  • Reach the right customers at the right time

6

Competitive intelligence

  • Data-driven decisions

  • AI-powered competitive intelligence

  • Optimized pricing and merchandising

Combined with the right data foundation and building a single source of truth

1

Data platforms

Unify data assets

2

Data governance

Democratize data securely

3

Enterprise ops

Automate monitoring & observability

4

Decision systems

Fuel intelligent insights

Success stories

Case Study

Driving retail success with AI-powered personalization

How a NASDAQ-listed distribution company turned data into analytics-driven customer loyalty

Case Study

Building an AWS-powered customer data platform with Next Best Action

Customer Genomics helps in personalizing experience

Case Study

Revolutionizing data operations with AWS

Migration for a leading adhesives manufacturer

Case Study

Transforming employee engagement

A CPG giant transforms employee engagement through a design-led web-based platform

15+ Industry partnerships

Connected minds, smarter CPG

Connected minds, smarter CPG

AI is rewriting CPG

Dive into ai:sight, packed with real stories, and human insight reshaping CPG’s future, one bold idea at a time.

AI is rewriting CPG

Dive into ai:sight, packed with real stories, and human insight reshaping CPG’s future, one bold idea at a time.

Recognitions and achievements

Recognitions and achievements

Recognitions and achievements

Microsoft Partner of the Year 2025 – Retail & CPG

Microsoft Partner of the Year 2025 – Retail & CPG

Brandon Hall Award for the CPG Talent Pool Program

Brandon Hall Award for the CPG Talent Pool Program

Leader in ISG Provider Lens™ - Specialty Analytics Services for Retail & CPG

Leader in ISG Provider Lens™ - Specialty Analytics Services for Retail & CPG

Our experts

Our experts

Saurabh Srivastava

Practice Head, Retail

Prithwish Dev

Client Partner

Abhishek Yadav

Vice President Sales – CPG and Retail

Ayushi Chaturvedi

Principal Consultant

Abhishek Yadav

Vice President Sales – CPG and Retail

Abhishek Yadav

Vice President Sales – CPG and Retail

Mila Novakovic

Principal Consultant, Consulting Retail

Gautam Harinarayanan

Engagement Manager, Retail

Gautam Harinarayanan

Engagement Manager, Retail

Mila Novakovic

Principal Consultant, Consulting Retail

Enterprise AI retail solutions  

Enterprise AI retail solutions  

Recognition and achievements

Select Fractal accolades

Named leader

Customer analytics service provider Q2 2025

Representative vendor

Customer analytics service provider Q1 2021

Great Place to Work

9th year running. Certifications received for India, USA, UK, and UAE

Recognition and achievements

Select Fractal accolades

Named leader

Customer analytics service provider Q2 2025

Representative vendor

Customer analytics service provider Q1 2021

Great Place to Work

9th year running. Certifications received for India, USA, UK, and UAE

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Phone: +91 22 6850 5800

Email: investorrelations@fractal.ai

CIN : U72400MH2000PLC125369

GST Number (Maharashtra) : 27AAACF4502D1Z8

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All rights reserved © 2025 Fractal Analytics Inc.

Registered Office:

Level 7, Commerz II, International Business Park, Oberoi Garden City,Off. W. E.Highway, Goregaon (E), Mumbai City, Mumbai, Maharashtra, India, 400063

Phone: +91 22 6850 5800

Email: investorrelations@fractal.ai

CIN : U72400MH2000PLC125369

GST Number (Maharashtra) : 27AAACF4502D1Z8

Privacy Policy

WB Policy

Supplier Code of Conduct

Terms of Use

Global Code of Conduct

OH&S Policy

Privacy & Cookies

Raise a concern

ESG Policy

Human Rights Statement

Modern Slavery Statement

CSR Policy

ABAC Policy