Microsoft

Fractal - Microsoft Partnership

Drive scalable AI solutions and maximize ROI through advanced data engineering and cloud-first strategies

Fractal recognised as Microsoft's Partner of the Year 2025 for Retail and Consumer Goods

Fractal recognised as Microsoft's Partner of the Year 2025 for Retail and Consumer Goods

Fractal recognised as Microsoft's Partner of the Year 2025 for Retail and Consumer Goods

What makes us strong

600+

Azure Certified Engineers

600+

Azure Certified Engineers

Areas of Specialization

30+

Products on Azure Marketplace

30+

Products on Azure Marketplace

Solution Partner Designations

Unlock AI-driven growth with cloud and data excellence

Fractal’s collaboration with Microsoft transforms data into actionable insights, driving growth and higher ROI with large-scale AI implementations.

Accelerate innovation with Fractal as your Microsoft Solutions Partner across Infrastructure, Data & AI, and Digital & App Innovation.

Unlock business value faster through enterprise AI powered by advanced capabilities in AI, ML, and data science.

Scale smarter with cloud-first solutions that turn data into real-time, actionable insights.

Fractal Solutions on Azure Marketplace

Fractal Health Triage

Driving data-led transformation in care delivery

Personalized care plans built around future needs

Healthcare evolution through predictive AI

Fractal Health Triage

Driving data-led transformation in care delivery

Personalized care plans built around future needs

Healthcare evolution through predictive AI

Fractal Health Triage

Driving data-led transformation in care delivery

Personalized care plans built around future needs

Healthcare evolution through predictive AI

Customer Interaction Insights

88% accuracy in speech and language models supporting global languages and accents

Identify drivers, intents, and behavior using Azure-hosted GenAI models

Enable proactive decisions with real-time signals

Customer Interaction Insights

88% accuracy in speech and language models supporting global languages and accents

Identify drivers, intents, and behavior using Azure-hosted GenAI models

Enable proactive decisions with real-time signals

Customer Interaction Insights

88% accuracy in speech and language models supporting global languages and accents

Identify drivers, intents, and behavior using Azure-hosted GenAI models

Enable proactive decisions with real-time signals

Trial Run

Affordable insights into business initiatives across sales, marketing, and more.

Enable data-driven decisions across multiple business functions.

Drive measurable results by testing in-market scenarios.

Trial Run

Affordable insights into business initiatives across sales, marketing, and more.

Enable data-driven decisions across multiple business functions.

Drive measurable results by testing in-market scenarios.

FractalGPT

First-of-its-kind consultative sales platform powered by Generative AI

Seamless integration with CRMs and third-party systems across sales and after sales workflows

Advanced dialog management with multi-turn conversations and expert-in-the-loop functionality

FractalGPT

First-of-its-kind consultative sales platform powered by Generative AI

Seamless integration with CRMs and third-party systems across sales and after sales workflows

Advanced dialog management with multi-turn conversations and expert-in-the-loop functionality

FractalPYO

End-to-end development accelerators for seamless edge deployment

Comprehensive project assessment & data integration for digital transformation

Custom simulation development with deployment on azure iot edge and real-life process testing

FractalPYO

End-to-end development accelerators for seamless edge deployment

Comprehensive project assessment & data integration for digital transformation

Custom simulation development with deployment on azure iot edge and real-life process testing

Trial Run

Affordable insights into business initiatives across sales, marketing, and more

Enable data-driven decisions across multiple business functions

Drive measurable results by testing in-market scenarios

Trial Run

Affordable insights into business initiatives across sales, marketing, and more

Enable data-driven decisions across multiple business functions

Drive measurable results by testing in-market scenarios

Stockview for Retail

Optimize inventory with store-level and multi-store stock analytics

Prevent lost sales with AI-driven, real-time shelf stock-out detection

Scale cost-effectively using Azure-powered edge AI for in-store automation

Stockview for Retail

Optimize inventory with store-level and multi-store stock analytics

Prevent lost sales with AI-driven, real-time shelf stock-out detection

Scale cost-effectively using Azure-powered edge AI for in-store automation

FractalGPT

First-of-its-kind consultative sales platform powered by Generative AI

Seamless integration with CRMs and third-party systems across sales and after sales workflows

Advanced dialog management with multi-turn conversations and expert-in-the-loop functionality

FractalGPT

First-of-its-kind consultative sales platform powered by Generative AI

Seamless integration with CRMs and third-party systems across sales and after sales workflows

Advanced dialog management with multi-turn conversations and expert-in-the-loop functionality

Competitive Intelligence

Gain real-time insights on market trends to drive profitable growth

Leverage AI-powered competitive intelligence for strategic decisions

Implement scalable, accurate, and customizable solutions for actionable insights in 4-6 weeks

Competitive Intelligence

Gain real-time insights on market trends to drive profitable growth

Leverage AI-powered competitive intelligence for strategic decisions

Implement scalable, accurate, and customizable solutions for actionable insights in 4-6 weeks

Generative AI Smart Search

Lower costs by reducing support queries and improving call deflection

Boost conversions and satisfaction with faster, AI-powered, relevant search

Drive engagement and lead generation with predictive, context-driven search

Generative AI Smart Search

Lower costs by reducing support queries and improving call deflection

Boost conversions and satisfaction with faster, AI-powered, relevant search

Drive engagement and lead generation with predictive, context-driven search

FractalPYO

End-to-end development accelerators for seamless edge deployment

Comprehensive project assessment & data integration for digital transformation

Custom simulation development with deployment on azure iot edge and real-life process testing

FractalPYO

End-to-end development accelerators for seamless edge deployment

Comprehensive project assessment & data integration for digital transformation

Custom simulation development with deployment on azure iot edge and real-life process testing

Retail Media Networks

Automate reporting and boost speed-to-market with streamlined ops

Maximize media ROI with advanced attribution and investment models

Drive smarter strategies with deep customer and performance insights

Retail Media Networks

Automate reporting and boost speed-to-market with streamlined ops

Maximize media ROI with advanced attribution and investment models

Drive smarter strategies with deep customer and performance insights

Generative AI smart search

Lower costs by reducing support queries and improving call deflection

Boost conversions and satisfaction with faster, AI-powered, relevant search

Drive engagement and lead generation with predictive, context-driven search

Generative AI smart search

Lower costs by reducing support queries and improving call deflection

Boost conversions and satisfaction with faster, AI-powered, relevant search

Drive engagement and lead generation with predictive, context-driven search

Retail media networks

Automate reporting and boost speed-to-market with streamlined ops

Maximize media ROI with advanced attribution and investment models

Drive smarter strategies with deep customer and performance insights

Retail media networks

Automate reporting and boost speed-to-market with streamlined ops

Maximize media ROI with advanced attribution and investment models

Drive smarter strategies with deep customer and performance insights

Case studies

Case Studies

PepsiCo makes the perfect Cheetos

With the help of Autonomous AI, learn how PepsiCo makes the perfect Cheetos

Case Studies

PepsiCo makes the perfect Cheetos

With the help of Autonomous AI, learn how PepsiCo makes the perfect Cheetos

Case Studies

PepsiCo makes the perfect Cheetos

With the help of Autonomous AI, learn how PepsiCo makes the perfect Cheetos

Case Studies

Shriners Children’s Hospital empowers physicians by mining clinical notes using Azure OpenAI

Recognizing the need for a solution, the hospital turned to Microsoft Azure

Case Studies

Shriners Children’s Hospital empowers physicians by mining clinical notes using Azure OpenAI

Recognizing the need for a solution, the hospital turned to Microsoft Azure

Case Studies

Shriners Children’s Hospital empowers physicians by mining clinical notes using Azure OpenAI

Recognizing the need for a solution, the hospital turned to Microsoft Azure

Case Studies

Global accounting firm leverages FractalGPT to automate employee support

FractalGPT offers AI chat access to internal HR, IT, and compliance info via a natural interface

Case Studies

Global accounting firm leverages FractalGPT to automate employee support

FractalGPT offers AI chat access to internal HR, IT, and compliance info via a natural interface

Case Studies

Global accounting firm leverages FractalGPT to automate employee support

FractalGPT offers AI chat access to internal HR, IT, and compliance info via a natural interface

Fractal Azure technology offerings

Azure AI/ML

Get custom AI and ML solutions as a long-time Microsoft Solutions Partner

Utilize Azure AI/ML for scalable, cost-effective solutions across cloud and edge

Experience optimal customer segmentation, predictive maintenance, and SKU optimization

Azure AI/ML

Get custom AI and ML solutions as a long-time Microsoft Solutions Partner

Utilize Azure AI/ML for scalable, cost-effective solutions across cloud and edge

Experience optimal customer segmentation, predictive maintenance, and SKU optimization

Azure AI/ML

Get custom AI and ML solutions as a long-time Microsoft Solutions Partner

Utilize Azure AI/ML for scalable, cost-effective solutions across cloud and edge

Experience optimal customer segmentation, predictive maintenance, and SKU optimization

Deep reinforcement learning

Enable AI to self-train without costly labeled data

Simplifies AI model design with expert-driven heuristics

Replace real-world testing to scale learning safely and efficiently

Deep reinforcement learning

Enable AI to self-train without costly labeled data

Simplifies AI model design with expert-driven heuristics

Replace real-world testing to scale learning safely and efficiently

Deep reinforcement learning

Enable AI to self-train without costly labeled data

Simplifies AI model design with expert-driven heuristics

Replace real-world testing to scale learning safely and efficiently

IoT and edge computing

Drive exponential device growth with IoT and 5G

Accelerate AI-at-the-edge deployments using platforms like Azure Percept

End-to-end IoT and edge AI solutions, from sensors to advanced cloud apps

IoT and edge computing

Drive exponential device growth with IoT and 5G

Accelerate AI-at-the-edge deployments using platforms like Azure Percept

End-to-end IoT and edge AI solutions, from sensors to advanced cloud apps

Microsoft Fabric

Drive cost efficiency and scalability through centralized data and workflow management

Streamline operational complexity and empower teams to focus on strategic initiatives

Enhance data quality and decision-making with optimized semantic insights

Microsoft Fabric

Drive cost efficiency and scalability through centralized data and workflow management

Streamline operational complexity and empower teams to focus on strategic initiatives

Enhance data quality and decision-making with optimized semantic insights

Microsoft Fabric

Drive cost efficiency and scalability through centralized data and workflow management

Streamline operational complexity and empower teams to focus on strategic initiatives

Enhance data quality and decision-making with optimized semantic insights

MLOps

Scale AI delivery with end-to-end automated model training and monitoring

Deliver fast, data-driven insights from over 1PB of data to support cross-functional decisions

Accelerate AI adoption with streamlined model deployment from pilot to production

MLOps

Scale AI delivery with end-to-end automated model training and monitoring

Deliver fast, data-driven insights from over 1PB of data to support cross-functional decisions

Accelerate AI adoption with streamlined model deployment from pilot to production

SQL server migration

Migrate SQL Server to Azure for continuous updates, eliminating costly upgrade cycles

Unlock modern analytics and AI capabilities with always-on, scalable cloud database

Simplify and accelerate migration with proven tools and expert support

SQL server migration

Migrate SQL Server to Azure for continuous updates, eliminating costly upgrade cycles

Unlock modern analytics and AI capabilities with always-on, scalable cloud database

Simplify and accelerate migration with proven tools and expert support

IoT and edge computing

Drive exponential device growth with IoT and 5G

Accelerate AI-at-the-edge deployments using platforms like Azure Percept

End-to-end IoT and edge AI solutions, from sensors to advanced cloud apps

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

IoT and edge computing

Drive exponential device growth with IoT and 5G

Accelerate AI-at-the-edge deployments using platforms like Azure Percept

End-to-end IoT and edge AI solutions, from sensors to advanced cloud apps

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

MLOPs

Scale AI delivery with end-to-end automated model training and monitoring

Deliver fast, data-driven insights from over 1PB of data to support cross-functional decisions

Accelerate AI adoption with streamlined model deployment from pilot to production

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

MLOPs

Scale AI delivery with end-to-end automated model training and monitoring

Deliver fast, data-driven insights from over 1PB of data to support cross-functional decisions

Accelerate AI adoption with streamlined model deployment from pilot to production

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

SQL server migration

Migrate SQL Server to Azure for continuous updates, eliminating costly upgrade cycles

Unlock modern analytics and AI capabilities with always-on, scalable cloud database

Simplify and accelerate migration with proven tools and expert support

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

SQL server migration

Migrate SQL Server to Azure for continuous updates, eliminating costly upgrade cycles

Unlock modern analytics and AI capabilities with always-on, scalable cloud database

Simplify and accelerate migration with proven tools and expert support

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

Enhance engagement with real-time content optimization

Thought leadership

In-media

Fractal recognised as Microsoft's Partner of the Year 2025 for Retail and Consumer Goods

Webinar

The rise of AI agents to drive autonomous supply chains

Learn more about how Agentic AI is poised to dramatically impact Supply Chain operations for Consumer Goods, Retail, and Manufacturing companies.

In this webinar, Felice Miller, the director of Global Supply Chain Strategy, WWRCG at Microsoft, and Sandeep Bhogaraju, VP of Fractal’s Supply Chain practice discuss how Agentic AI can streamline operations, improve supply chain processes, and reduce costs. They explore the current state of AI, its most relevant use cases for Supply chain processes, and how AI Agents will be able to unlock the potential of autonomous supply chain operations.

With insights from these industry experts and real-world examples, this webinar offers valuable insights for anyone interested in the future of AI agents in Supply Chain use cases.

Our experts