About CAB 2015

Fractal hosted the 3rd Annual Client Advisory Board event on September 9-10 in Chicago at the W Lakeshore Hotel. This was a private, invitation-only event comprising analytics-focused executives among select Fractal strategic clients. The CAB is designed to share insights and learning between Members and Fractal to facilitate our clients in getting Analytics a seat at the C-suite table and drive enterprise-wide adoption of analytics. The end goal of our collective mission is to leverage data, analytics and technology to drive stronger customer loyalty and business performance within the Fortune 500 clients we serve.

“I want to call out how unique this event is. A lot of us get to go to best practices groups, a lot of us get to go to supplier summits, a lot of us get to provide feedback at a kind of an advisory board. Being able to do all three intermixed in a way that I think provides value in 360 degrees is really unusual.” “I think the way this event is run, the content that you have is a clear reflection of your culture and a company that is both getting to know itself and clear about what it stands for. And being able to have this level of transparent conversation with this volume of employees present, I would argue is also particularly unique and I consider particularly positive.” Reed Cundiff General Manager, Customer and Market Research Microsoft.