Fractal Analytics Recognized as a “Best Company to Work” for 2016

Published By : MarketWatch

SAN MATEO, California, July 5, 2016

Fractal Analytics (, a leading provider of analytics, announced today that it has been recognized as one of the best companies to work for 2016 in the professional services industry in a study conducted by The Economic Times in partnership with the Great Place to Work Institute.

“Our strategy has been to take great care of our people so that our people can take exceptional care of our clients. We are focused on what we know best; we excel at doing it; and have fun while transforming the way the world makes decisions”, said Srikanth Velamakanni, Co-founder and CEO, Fractal Analytics.

“Our clients consistently refer to Fractal’s high-trust, client-focused culture as one the key reasons they partner with us”, said Raj Aradhyula, Chief People Officer, Fractal Analytics.  She added, “Fractalites are passionate about preserving this culture and have created ‘People Principles’ to codify and guide our actions”.

Fractal Analytics’ People Principles

Overarching guideline: “Client before Fractal, Fractal before team and team before self.”

  1. We will place extreme trust in one another. We will not micromanage.
  2. We believe in freedom – we will respect the choices people make.
  3. We will treat each other as we would like to be treated.
  4. Anyone can ask a straight question and can expect 100% honest answer.
  5. The content of our work is respectable no matter what it is – as long as the why and how are clear.
  6. Once a Fractalite, always a Fractalite.
  7. We hire for Fractal first and then for the appropriate role.

The Great Place to Work® Institute’s research methodology is recognized as rigorous and objective and considered as the gold standard for defining great workplaces across business, academia and government organizations.

About Fractal Analytics

Fractal is a strategic analytics partner to some of the most admired Fortune 500 companies globally and helps them gain competitive advantage through deep understanding of consumers and better data driven decisions. Fractal Analytics delivers insight, innovation and impact through advanced analytics, deep learning and visual storytelling.

Fractal has offices across 13 global locations including the United States, UK and India and has been named a “Cool Vendor in Analytics” and a “Vendor to watch” by research advisor Gartner. Fractal is privately held with investors including Khazanah and TA Associates.

Media Contact

Careen Foster Chief Marketing Officer [email protected]

Sharmila Shah Director – Marketing [email protected]