One-stop solution across

B2B & B2C business model

Why Fractal should be your partner of choice?

Power customer decisioning at speed and scale

A complete picture of your customers’ needs with our award-winning in-house customer genomics platform

OUR IMPACT

USD 600M+

Incremental flows over 12 months for Franklin Templeton

£15-20M

Cost reduction for a UK broadcast major, enabling 20K less customer attrition

$70M

Potential impact for US pet major with quick strategic next best marketing program recommendations

INR1600 CR+

Incremental flows for an Indian asset management firm

USD 600M+

Incremental flows over 12 months for Franklin Templeton

£15-20M

Cost reduction for a UK broadcast major, enabling 20K less customer attrition

$70M

Potential impact for US pet major with quick strategic next best marketing program recommendations

INR1600 CR+

Incremental flows for an Indian asset management firm

WHAT MAKES US UNIQUE

Speed

Build unique and efficient data processes.

Get all your data consolidated in one place.

Convert customers at the right time, through the right channel, and with the right voice.

Scale

Generate insights on a daily, weekly, and monthly basis.

Build individualized customer profiles for all your customers.

Get insights where you need them when you need them by integrating with data and consumption layers.

Sophistication

Your solution learns and improves autonomously.

Understand how customers will respond to business decisions in real-time.

Resolve inaccuracies in behavior prediction using self-correcting feedback loops.

WHAT MAKES US UNIQUE
  • Speed
    • Build unique and efficient data processes.
    • Get all your data consolidated in one place.
    • Convert customers at the right time, through the right channel, and with the right voice.
  • Scale
    • Generate insights on a daily, weekly, and monthly basis.
    • Build individualized customer profiles for all your customers.
    • Get insights where you need them when you need them by integrating with data and consumption layers.
  • Sophistication
    • Your solution learns and improves autonomously.
    • Understand how customers will respond to business decisions in real-time.
    • Resolve inaccuracies in behavior prediction using self-correcting feedback loops.
automated customer decisioning SOLUTION ARCHITECTURE
RAI influence
case studies
case studies

AI’s role in early pet cancer detection

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case studies

Putting the spark in your client relationships

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case studies

Drive Marketing Excellence

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Awards and Recognitions
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Innovators in artificial intelligence award 2019

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Best behavioural science research application for two years

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ANA Genius in digital marketing award in 2016

Customer Genomics
Customer Genomics
Our Perspective
Our Experts
Customer Genomics
Rahul Desai
Rahul Desai

Client Partner, AIML – ADM

Customer Genomics
Milind Jadhav
Milind Jadhav

Principal Data Scientist, AIML – ADM

Enable better decisions

with Fractal

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